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RALEIGH, N.C. — Surprise twists await travelers searching for “Where the Crawdads Sing.” Instead of Barkley Cove, the fictional North Carolina setting for the Delia Owens novel and its film...

OCRACOKE, N.C. (May 25, 2022) The lifeguarded beach at Ocracoke, the barrier island famous for its connections to Blackbeard, returns to the top of Dr. Beach’s list of 10 Best Beaches in...

RALEIGH, N.C. (May 2, 2022) — Gov. Roy Cooper announced today that the North Carolina tourism industry saw a major recovery in 2021 with $28.9 billion in visitor spending. With domestic travel...

RALEIGH, N.C. (April 26, 2022) Visit North Carolina today launched Dream Big in Small Town NC, an initiative to boost economic recovery by attracting travelers and potential workforce to small...

RALEIGH, N.C. (April 18, 2022) Mountain biker Kaysee Armstrong traveled from Tennessee to North Carolina to test herself on Pisgah National Forest’s gnarly trails. In her first attempt to win...