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RALEIGH, NC (Friday, Sept. 13, 2024) — If camping at the Devil’s Tramping Ground or patrolling for ghosts on a battleship sets your heart racing, today’s your lucky day. Visit North Carolina...

RALEIGH, NC (Aug. 14, 2024) — Forests and rivers meet sidewalks and greenways in Visit NC’s new Official North Carolina Trail Town Guide, a collection of pathways for adventure-loving...

RALEIGH, N.C. (Aug. 13, 2024) — Visitor spending continued to break records for North Carolina in 2023, according to data released Tuesday by the N.C. Department of Commerce. Travel spending...

RALEIGH, NC (May 21, 2024) — Governor Roy Cooper announced today that the North Carolina tourism economy reached its highest level ever with travelers spending more than $35.6 billion on trips...

GREENVILLE, N.C. (March 18, 2024) — At a luncheon today featuring an appearance by Gov. Roy Cooper, Visit North Carolina presented its Esse Quam Videri Award to Glenn Patterson Wilson for...

RALEIGH, N.C. (January 3. 2024) — For travelers who gravitate to the genuine, “The Official 2024 North Carolina Travel Guide” greets readers with 112 pages of inspiration for trips across...

RALEIGH, N.C. (December 5, 2023) — The N.C. Civil Rights Trail adds a new avenue with today’s launch of a podcast series amplifying the student-led protest story that anchors the International...

RALEIGH, N.C. (Nov. 28, 2023) — Snowsports lovers will find a fresh experience in North Carolina this season with the opening of Hatley Pointe Mountain Resort, which restages the runs and...

RALEIGH, N.C. (Aug. 18, 2023) — After taking the backseat to rural counterparts in the post-pandemic recovery, North Carolina’s urban centers registered robust gains in 2022 visitor spending,...

RALEIGH, N.C. (June 21, 2023) — For travelers tuned in to the call of the water, Visit North Carolina rolls out Dream Big in Small Town NC on the Inner Banks, a region shaped by a far-reaching...